From dermatologist-developed skincare brand Avène, Vitamin Activ Cg Radiance Concentrated Serum is a high-performance brightening treatment designed to improve dullness, uneven tone, and early signs of aging while remaining suitable for sensitive skin.
This serum is powered by a trio of dermatological actives—Vitamin Cg, Niacinamide, and Bakuchiol—which work together to enhance radiance, refine skin texture, and support a more even-looking complexion. Vitamin Cg helps deliver antioxidant protection and boost glow, Niacinamide helps improve tone and smoothness, while Bakuchiol supports skin renewal and helps soften the appearance of fine lines.
Its lightweight, silky texture absorbs quickly, leaving skin fresh, hydrated, and visibly more luminous with continued use.
🔹 Key Ingredients
• Vitamin Cg (Ascorbyl Glucoside) — Helps brighten and protect against oxidative stress
• Niacinamide — Helps improve uneven tone and skin clarity
• Bakuchiol — Plant-based support for smoother-looking skin renewal
• Avène Thermal Spring Water — Helps soothe and calm skin
🔹 Key Benefits
• Helps visibly brighten dull skin
• Supports a more even skin tone
• Smooths and refines skin texture
• Helps reduce the look of dark spots over time
• Suitable for sensitive skin
🔹 How to Use
Apply morning and/or evening to clean skin on face, neck, and décolleté before moisturizer. Use daily for best results.
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